READING

Plüsch Launches Iconic Dining Tables by Draenert

Plüsch Launches Iconic Dining Tables by Draenert

Plüsch, pioneers in bringing some of the finest German luxury brands to India, has introduced iconic dining tables by Draenert, the internationally famed German company for its superior quality furniture.

For the last 50 years, Draenert has earned the position of market leaders, especially for their stone dining tables. Using about 200 types of exotic natural stones from across the world, Draenert has elevated dining tables to iconic standards. The dining tables introduced in India – Adler and Victor – further attest to the brand’s mastery over the craft.

ADLER

Since its launch 25 years ago, Adler, with a stunning stone top and innovative extension mechanism, has set unbelievable benchmarks for the rest. A clear design language and the masterful technique employed make it a class apart. Over the years, it has evolved to become highly customizable.

With the help of the patented extension mechanism, the two halves of the table top extend synchronously in a jiffy, so that you have a 370-cm-long table. The center-leaf is lifted by a simple rotary movement. This versatile model offers the customers the option of choosing from more than 180 types of stones from all over the world. It also comes with five different bases, various shapes of the edges and the top and several sizes (150-370 cm).

VICTOR

With its solid wood top and industrial design metal base, Victor presents a striking geometric appeal. The top is made of American walnut with sapwood and waxed finish. It is available in other wood types also. The H base and the base plate are made of black steel.

About Plüsch

Studio Poggenpohl founded by Hamendra & Rati Sharma in 1998 as SIS Imports, and was rebranded by their daughter Sukriti Sharrma to Plüsch in 2015.  “Plüsch”embodies a new energy and a compelling promise in the domain of luxury living; be it kitchens or lifestyle products. The brand was a pioneer in bringing the best German luxury brands to India; beginning with Poggenpohl for kitchens, Gaggenau for appliances and Interluebke for wardrobes. The transition from SIS Imports to Plusch has been steady and well thought-out. While the parent company SIS IMPORTS remains the same, the Plusch brand offers the much-needed strong, iconic brand name to assemble the wide product portfolio under one umbrella.

Representing the world’s leading brands in exclusive pan India tie-ups, Plusch has carved out a genuine, unshakeable reputation through an honest approach, dedication, immaculate execution and client satisfaction. Over time, it diversified and expanded its product portfolio to represent many other prestigious and luxurious lifestyle brands. The driving factor behind the intentional associations with all German companies has been the shared sensibility and a professional work ethic that rests on an unrelenting quest for perfection.

German for ‘plush, luxurious and refined’, Plusch exemplifies a modern, engaging experience. The name ‘Plusch’ also draws out the German association succinctly and reflects the promise of luxury and elegance. The accompanying visual identity and language are distinct and will be characteristically plush, though minimalist and sophisticated. Pure, crisp white is contrasted against cool tones of silver and grey and a subtly-used Plusch orange that provides the perfect accent of warmth and style.

Availability

MUMBAI : Plüsch – 1st Floor, Ashford Chambers, Citylight Cinema Building,  L.J Road, Mahim, Mumbai, Maharashtra, India – 400016 [email protected]

DELHI : Plüsch – F3/1, Okhla Industrial Area, Phase 1 – New Delhi 110020 [email protected]

BENGALURU : Plüsch,37/B Industrial Layout, 4th B Cross, 5th Block, Koramangala, Bangalore -560095 [email protected]

HYDERABAD :  Plüsch, Plot No. 1057/M, Road No. 45, Jubilee Hills, Hyderabad 500033 [email protected]

KOCHI: Plüsch, 23/14, National Highway 47, Byepass, I.N.T.U.C junction, Nettoor, Kochi [email protected]


RELATED POST

COMMENTS ARE OFF THIS POST